
Founder
Hardy McQueen
Started Nice to bring a new generation of South African winemaking into everyday food, music and social life.
Our Story
Nice began in 2020 with a reason to do South African wine differently. Founder Hardy McQueen, a chef turned beverage entrepreneur, set out to build contemporary South African wine culture — not another version of the traditional Cape estate.

How Nice Is Made
Nice is a collaborative model — a founder working with independent partner winemakers on each wine, rather than one house style from one estate.

Founder
Started Nice to bring a new generation of South African winemaking into everyday food, music and social life.

Partner Winemaker
Collaborates on the bottled range — low-intervention, small-batch, grounded in real provenance.
Winemaker On Say Less & Leave It With Me →Where Nice Sits
Nice deliberately skips the traditional Cape wine visual language for something more current — built for the way people actually eat, drink and socialise now.

The rest is in the glass.
Shop The Wines